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- Path: mail2news.demon.co.uk!cu-amiga.demon.co.uk
- From: Mat Bettinson <mat@cu-amiga.demon.co.uk>
- Newsgroups: comp.sys.amiga.misc
- Subject: Re: Is Amazing going to last another subscription?
- Date: 23 Jan 96 18:55:36 GMT
- Organization: Net '77 Gateway
- Message-ID: <F02986A1@cu-amiga.demon.co.uk>
- References: <aTmosh.0rpo@amiga.ow.nl>
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- X-FTN-To: Thomas Tavoly
- X-GateSoftware: AmiGate 1.4d (8.8.95)
- X-Plug: Buy CU Amiga Magazine!
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-
- Salutations Thomas for on the 22 Jan 96, verilly did you scribe;
-
- TT> They have, look at the German Amiga Magazin. It's full of banks, tobacco
- TT> ads and even Greenpeace (or was anyway, haven't seen the big guys last
- TT> issue). It's a matter of sales, since it sells in a big way in Europe,
- TT> the big corporations take note and advertise. They have marketing plans
- TT> too and won't advertise unless the distribution numbers warrant it. For
- TT> example, our Dutch bi-monthly Amiga Magazine will probably never get
- TT> Marlboro because it 'only' sells about 20000 copies.
-
- Germany is a strange market in that respect though. Magazines selling less
- than us would have major advertising from unrelated areas. In the UK you
- don't get that with computer magazines selling over 100,000. Certainly not
- us at 3/4 of that.
-
- .--. __
- _ ___ |CU| /\ |\/| | | _ /\
- /\/\(-) | @ `--' /~~\ | | | |__| /~~\ Staff technical writer
- < Opinions expressed by me are not necessarily those of my employer >
-